This role is the chief architect of the tools that fuel Cal’s digital ecosystem, orchestrating a high-impact strategy that transforms Cal's tech stack into a fan engagement and revenue generating growth engine. This role aligns internal units and spearheads the integration of emerging tech, like AI and mobile platforms, to create seamless athlete and fan journey that mobilizes elite recruits and global brands.
By cultivating and mentoring a scalable student workforce, they ensure a sophisticated, brand consistency that elevates Cal’s national reputation and drives measurable ROI across all platforms.
This role, in partnership with the Assistant Athletic Director, Digital Ecosystems, will craft a tech stack strategy for Cal Athletics that is in alignment with all Cal sport-specific needs and advances the Cal brand.