The Mid-Eastern Athletic Conference (MEAC) is seeking an innovative, strategic, and relationship-driven professional to serve as Director of Brand Strategy & Engagement. This position is responsible for advancing the Conference’s brand through integrated marketing, audience development, fan engagement, game presentation, and stakeholder outreach. The Director of Brand Strategy & Engagement will lead efforts to strengthen the visibility and public connection of the MEAC through promotional campaigns, championship marketing, in-arena fan experience, and coordinated outreach with member institutions and key stakeholder groups. This position will play an important role in driving attendance, enhancing event atmosphere, supporting revenue-generating opportunities, and expanding engagement with alumni, fans, students, supporters, and the broader HBCU community. The ideal candidate will be a creative strategist, strong collaborator, and effective project manager with a passion for college athletics, fan development, and HBCU culture.