The Professional Women’s Hockey League is seeking an experienced and passionate Email Marketing Coordinator to support the league and its teams. The Email Marketing Coordinator will primarily be responsible for the coordination and execution of transactional email campaigns across the league and its teams and will also provide support in email/SMS automation and optimization. Utilizing and developing branded email templates, the Email Marketing Coordinator will execute the guidance and strategy as provided by the Brand and Marketing team at both the league and team levels with the goals of improving and optimizing revenue-related conversion rates and increasing brand affinity. DUTIES & RESPONSIBILITIES: Execute the provided guidance and strategy for email and SMS deployment working with cross-functional team members at the league and team levels, with the primary goals of driving revenue and increasing brand affinity Draft, schedule, and send transactional emails for each market, such as pre-sale notices and on-sales, Season Ticket Member communications, Membership Renewal notices, and attendance information emails, among others, through Klaviyo Work with the Sr. Manager, Marketing and VP, Ticketing and Team Business Operations on a unique go-to-market strategy for ticketing pushes and automations in each market Provide reporting and performance metrics to the Brand and Marketing team and other applicable departments where required Collaborate cross-functionally with internal departments to execute email- and SMS-based needs, including but not limited to Partnerships, Merchandise, and Ticketing. Provide additional support in the execution of email/SMS campaigns and automation flows as needed REQUIRED QUALIFICATIONS: Minimum of 1-2 years' experience in email marketing across newsletters, transactional emails, and marketing automation Proficient with computers and MS Office programs High proficiency and experience in Klaviyo a must, experience in other email systems a plus Knowledge of HTML coding a plus